Online CRM Software - Required in Business Advancement
Online
or Web based CRM Software is a software solution to manage all
customer’s business relationship where there is no Hardware or
Software is located on Customer’s side. The CRM Software is
generally hosted on server’s that are maintained and managed by
third parties. The CRM Software can be easily accessed through a web
interface and no need to load the software on PC or Laptops.
Some
of the benefits of online CRM are:-
- It can be accessed from any device which has internet connection.
An effective CRM has
to be adopted and implemented by all users in an organization as data
entered in it will only be useful when all the information are
entered in it. Having a online CRM means any employee can access his
data from anywhere with just having an internet device like laptop
and update all the information which in turn provide up to date
accurate information in the database.
- Lower Implementation And Maintenance Cost
As online CRM are
hosted on Cloud Server there is no need for any specific Hardware or
Software implementation which reduces the cost.
Also many
organization don’t have their own specific IT team so if server
based CRM Software is to be chosen then it will add extra cost to
maintain the sever.
As online CRM does
not need any particular Hardware or Software, implementation time is
generally less.
- Cost related to Online CRM is less.
As there is no need
of any additional Hardware or Software in Online CRM and the charges
are to be paid on annually basis it can be assigned as operational
cost.
With Online CRM the
service provider upgrades the CRM Software at no extra cost as it
part of the service which he is providing, unlike as in on-premise
solution where you have to always keep your CRM Software upgraded
and hardware supporting it also be upgraded. With online CRM there is
no need to worry about maintenance of Software.
Adding of extra user
is easy as contrast to on-premise CRM Software. The new user can log
on instantly with just an internet connection.
- Users can access their data from anywhere.
As in the case of
on-premise CRM Software where user has to have software loaded into
his Laptop or PC to access his user account whereas in the case of
Online CRM he can access his account from anywhere with a device
having a internet connection.
- Easy Customization
Online CRM can be
customized accordingly to the need of the organization and
customization is generally not a difficult task as with on-site CRM
Software.
Back up of data is
also easy with Online CRM as with one click you will have all your
sales data with you where as for on-site CRM unless you have an
automated solution backing up of data can be a tedious task.
It
can be concluded that for medium to small organization, Online CRM is
by far the most cost effective way, when they don’t have their own
dedicated IT team. Nearly all Online CRM Software handle all the
requirements like contact management, sales enquiry, service
management etc. Now it’s up to the organization to choose from the
available CRM Solution which will meet their requirement, and at same
time allowing flexibility and the function required now and for the
future which are beneficial for their business.
Resources : http://goarticles.com/article/Online-CRM-Software-Required-in-Business-Advancement/8920429/
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Customer Relationship Management